Guess what folks? The Lopez Crew is heading back to NYC in less than 2 weeks! Woo Hoo!!! We will be in town from the 13-16 to check out the Toy Fair & Play Fair, and because I was nominated for the Women In Toys Social Influencer Award. We’ll be looking to check out the Play Fair on the 13th & 14th (not sure which session yet). I’ll be at the Toy Fair on the 15th & 16th, and maybe more. The awards dinner will be on the 14th. Hit us up if you plan to be there too!
Okay, so back to the info on my award nod….
WIT (Women in Toys, Licensing & Entertainment), celebrating its 25th anniversary this year, is the leading global networking organization for professional women in the toy, licensing and entertainment industries. Each year, they host the Wonder Women Awards Gala as both a fundraiser for their foundation, and as a chance to honor the leading women in the industry.
Now in its 12th year, the gala will honor nominees in the following categories:
- Retailer of the Year
- Rising Star
- Social Responsibility
- Social Influencer
The Social Influencer category is a new category designed to recognize those individuals who have the most influence over potential buyers. This includes audience reach, expertise and credibility, and the strength of relationship with their followers. Nominee examples are journalists, bloggers, YouTube vloggers, industry analysts, celebrities and brand advocates.
I am both honored and overwhelmed by the fact that I was nominated for this award alongside Melissa & Gracie Hunter from the Mommy & Gracie Show, Melanie Notkin from Savvy Auntie, and Natalie Diaz from Twiniversity. I’d totally appreciate it if you could comment and/or share this announcement on the WIT FB page: http://bit.ly/WITSocialInfluencerHeatherLopez
According to Fortune Magazine, there was a 9.4% increase in toy sales with film tie-ins in 2015. Some of you (who follow me on more than one blog) may know that I do a lot of work with movies and toys related to movies, like Star Wars, and that Dittles & I are also Care Bears Share Your Care Ambassadors!
We’re excited to be traveling back NYC to experience the International Toy Fair and the Play Fair, as well as to learn if I have won this prestigious award. (I’m pretty sure winning it will mean plenty of more travel stops this year to visit the various toy shows around the world. So this could equal more family travel content for you all too!). The kids are ecstatic that they’ll get a chance to play with some toys. The combined travel + toys element will really suit Isabella’s Youtube Channel, Dittles World, which we’ll be breaking out this year. Eddie and the kids will be traveling around the city Monday and Tuesday, most likely on foot, to get their dose of the New York atmosphere.
#ToyMamas Twitter Party 2/11/16 at 9p EST
Stay tuned for an announcement! I’ll be hosting a toy-themed twitter party right before we head off! If you would like to sponsor the party and my toy fair coverage, please email email@example.com
Join Me in NYC!
12th Annual Wonder Women Awards Gala
Sunday, February 14, 2016 – 6:00 PM
Grand Hyatt New York
6:00 – 7:30 PM, Empire Ballroom Foyer (Ballroom Level)
Cocktails & Networking
7:30 – 10:00 PM, Empire Ballroom
Dinner and Awards Presentations
10:00 PM, Empire Ballroom Foyer
Grand Hyatt New York
109 E 42nd Street
New York, NY 10017
Disclosure: My awards dinner ticket is being provided by GennComm.